This article was originally published as an interview on the MaRS blog. You can read the original post here Full Stack Marketer is a series where we delve into go-to-market case studies from thought leaders (or full stack marketers) in the MaRS community. Our goals are to highlight some of the incredible ventures we work with, to share the key lessons they’ve learned while implementing their go-to-market strategies and to provide actionable insights for other entrepreneurs. Full stack marketer: Jeff Goldenberg, head of growth, Borrowell Jeff Goldenberg is a sought-after expert and speaker in the areas of digital marketing, Continue Reading